Market Research Resources

JupiterResearch: JupiterResearch provides unbiased research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business. While the reports conducted by JupiterResearch must be purchased, they often release abstracts that contain great nuggets of information and are very helpful when conducting market research.

HighBeam: HighBeam™ Research, Inc. runs an online research engine for individuals, filling the gap between free search engines and high-end research services. By delivering sophisticated research tools with convenient access to the free Web, paid online services and our proprietary databases, we empower individual researchers to efficiently locate, organize and deliver answers. Most of the information on this site is free, however there are some subscription areas. There is a free trial period that gives you full access for a few days, and the yearly subscriptions are very reasonable.

Forrester Research: Forrester Research (Nasdaq: FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice about technology's impact on business and consumers. While the reports conducted by Forrester Research must be purchased, they often release abstracts that contain great nuggets of information and are very helpful when conducting market research.

MarketResearch.com: MarketResearch.com is an aggregator of global business intelligence representing the most comprehensive collection of published market research available on-demand. Strategy starts with the most relevant, current and credible research available. While the reports found on MarketResearch.com must be purchased, they often release abstracts that contain great nuggets of information and are very helpful when conducting market research.

KnowledgeStorm: KnowledgeStorm gives professionals access to extensive information to help them make informed decisions about technology. This website is filled with free, up-to-date white papers which are great areas to pull market research information from. You will want to keep in mind that most companies release white papers not only to educate their audience but to also act as a lead generation tool. So you’ll want to stick with the facts and statistics, and beware of marketing spin. With all that said, they are great sources for current industry trends.

Bitpipe: Bitpipe is the leading destination for busy professionals who need technology white papers, webcasts, case studies and IT product information -- all the IT information and resources you need to make smart enterprise IT purchasing decisions. This website is filled with free, up-to-date white papers which are great areas to pull market research information from. You will want to keep in mind that most companies release white papers not only to educate their audience but to also act as a lead generation tool. So you’ll want to stick with the facts and statistics, and beware of marketing spin. With all that said, they are great sources for current industry trends.

Trade Publications: Trade publications are available in all industries and are an excellent resource when conducting market research. This website allows you to search for the different trade publications within an industry, and then directs you to their website.

Business Journals: Serving cities across the country, these business journals allow access to archived articles. The information is up-to-date and relevant, and often contains very helpful market research nuggets.