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Mutual Endorsement Prospecting Letter Template

“Since our Sittig Northwest Blitz Program, we have gone from 23% of plan to 105% of plan! Our sales reps have changed their behavior to include consistent, proactive selling activities that have resulted in tremendous revenue growth for our company.” VP Sales, Telecommunications Company

John Doe (prospect from my referral partner’s database)
ABC Company
123 Main Street
City, State, Zip

Dear John,

I am writing today to personally introduce you to Andrea Sittig-Rolf, columnist with The Puget Sound Business Journal, and CEO of Sittig Northwest, Inc. Sittig Northwest is the developer and exclusive provider of an activity-based prospecting skills training program called The Blitz Experience™.

Featured on SellingPower.com in May, 2004, the Prospecting Blitz Experience™ Program is designed to promote lead generation and pipeline development for companies such as yours interested in creating and maintaining consistent sales results. This program is perfect as part of a ‘best-practice’ process, when entering a new market, as part of a new-hire sales program, or to simply build the sales pipeline with new opportunities. The Blitz Experience™ will not only motivate your sales team to learn and practice proactive selling habits, but will also generate substantial revenue for your bottom line! The Sittig Northwest Blitz Experience™ Program is designed to motivate your sales team to make outbound telephone calls to schedule appointments and generate qualified leads resulting in additional clients and additional revenue.

Because the program includes a Pre-Blitz assignment, sales reps are prepared for a successful Blitz, allowing them to focus on the activities that drive tremendous results in just one day.

Here is what one of her clients has said about The Blitz Experience™ Program:

“I really liked being a part of The Blitz Experience™. I and others could really see the energy in the air. In just one day, we had great success: 651 calls, 120 quotes and 40 sales, that’s double our typical daily production…WOW!!!!!!” Manager, Insurance Company

Please accept a call from Andrea Sittig-Rolf next week to answer any questions you may have and to schedule a brief meeting. In the meantime, please feel free to visit www.sittiginc.comfor more information. Thank you!

Sincerely,
Bob Jones (Referral Partner to Andrea Sittig-Rolf)
XYZ Company

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